Great communications get people singing your song.

Persuasive Proposals and Grants

“You can have brilliant ideas, but if you can't get them across, your ideas won't get you anywhere.” Lee Iacocca


Many of us talk with our hands. At verve, we count our fingers. 

  • On the right hand (proposals), we have: scope of work, deliverables, schedule, assumptions and price. 
  • On the left hand (grants), we have: community need, grant activities, budget and resources, impact and sustainability or repeatability. 

These represent the minimum requirements for proposal and grant writing.


Whether it is a proposal or grant, the purpose is to draw your reader in, create an understanding, demonstrate credibility and believability, and sell your solution whether it is a new public recreation building, or the soup kitchen that will rent space within.  

With proposals, the reader needs to deliver on their project. You have expertise and can help solve their problem. You will be extension of their team. You likely know your competition  and your differentiators. 

With grants, the reader needs distribute funding in an equitable manner that will achieve the best social good. They will be your silent partner. You are competing against other people and their problems. You don’t know who they are, what problems they are trying to solve, or how they trying to solve them.

When you take off your shoes and put on those of the  evaluator, your perspective shifts, how you tell your story shifts, your strategy shifts.

Development and Training

For proposal development, we can help you strategize, pull in strategic alliances, articulate your value proposition, develop compelling content and supporting material, single voice editing, colour reviews and more. 

For grant submissions, we can assess appropriate grant opportunities, strategize, identify potential partners, develop your story, support testimonial creation, ensure alignment to the funder’s requirements, balance emotional with business and then some. 

verve offers individual and group training for both proposal and grant writing.

 verve's   is not a traditional Marketing and PR firm. Our communication focus is on Proposals and Grants. If needed, we can also provide supporting marketing and public relations services.